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Consumer LOS Upgrade Generates Big Gains for CU in Niche Markets

Consumer LOS Upgrade Generates Big Gains for CU in Niche Markets

Credit unions are coming full circle in the current business climate that favors those who drill deep into niche markets, rather than casting a wide but shallow net. Technology has enabled businesses to locate ideal customers, reach them where they live, and speak their language. That’s good news for credit unions like the $260 million…

Machine Learning Can Improve CUs’ “People Helping People”

Computer programming has come a long way since the late 1970s and early 80s, when high school students learned BASIC and wrote simple programs on Commodore 64s. Today, six-year-olds learn coding from LEGO kits purchased at Target and young entrepreneurs are earning millions writing apps and selling them to global fintech companies. Until recently, however,…

5 Ways to Rev-Up Your Lending Revenue

5 Ways to Rev-Up Your Lending Revenue

Lending is a credit union’s primary profit driver. Yes, investments also produce non-interest income, which is a big revenue source, but lending is where the rubber meets the road when it comes to people helping people. As a lending executive, you know this is a big responsibility—stewarding your cooperative’s assets to produce strong revenue, while…